Work
Case Study - #1 Cochran Expressway
535media designed a highly successful paid search campaign to drive out-of-market traffic to a new, online car buying experience.
Case Study - Pittsburgh Home & Garden Show
Produced a broad-reaching campaign to brand the Spring 2022 Pittsburgh Home & Garden Show and encourage ticket sales.
Case Study - Brentwood Bank
The primary goal was to drive the bank’s brand awareness while connecting with the local community with a relevant and engaging message after almost four months of COVID 19 lock down or sequestering.
Case Study - Excela Health
A large hospital sought help in building qualified and engaged online traffic to their School of Nursing, Psychology and Endocrinology programs.
Case Study - #1 COCHRAN
In February of 2019, 535media was challenged to create a digital campaign with two different targeted programmatic display tactics to maximize the excitement around the Pittsburgh Auto Show and drive awareness along with physical visits to #1 Cochran dealerships.
Case Study - Columbia Gas of Pennsylvania
Columbia Gas of Pennsylvania’s goal was to educate low-income households on the availability of the Low Income Home Energy Assistance Program (LIHEAP) – federal funding that assists with utility payments.
Case Study - Westinghouse Arts Academy
Westinghouse Arts Academy is a tuition-free public arts school. They came to 535media looking to improve their digital presence and increase student enrollment for the 2020-2021 school year.
Case Study - Tennessee Tech University
535media developed a targeted CTV campaign to boost brand engagement and awareness among prospective students. The campaign resulted in increases in both web traffic and applications.
Case Study - 1st Summit Bank
535media implemented a multifaceted digital campaign for 1st Summit Bank, leveraging geofencing, social media and out-of-home advertising.
Articles
How AI is Transforming Digital Marketing
The digital marketing landscape is undergoing a transformation, driven by the rapid advancements in Artificial Intelligence (AI). AI technologies are not only redefining how brands interact with consumers but are also enhancing the efficiency and effectiveness of marketing strategies.
Why Choosing a DSP-Focused Advertising Company is Key to Your Success
In today’s digital landscape, advertising has evolved far beyond traditional methods. To effectively reach and engage your target audience, leveraging advanced technologies and platforms is crucial. One such technology is the Demand-Side Platform (DSP), a powerful tool that can revolutionize your advertising strategy.
Unlocking Success: Diagnosing and Overcoming Challenges in Programmatic Display Advertising
While encountering challenges in programmatic display campaigns is inevitable, addressing them effectively is within your control. We’ll help you diagnose issues and unlock success when faced with stagnation or underperformance,